AmCham Germany outlines economic policy requirements and industry examples to drive the necessary "RESTART" to enhance Germany’s competitiveness
Germany has been experiencing significant industrial changes for years, yet it remains Europe's largest economy. The Transatlantic Business Barometer 2024 survey by AmCham Germany and Roland Berger shows U.S. companies in Germany rate workforce quality (84%), R&D (75%), and sales market potential (53%) highly. However, only about one-third find overall business conditions favorable. Negative factors include high energy costs (84%), poor economic and industrial policy, digital infrastructure (61% each), and investment planning difficulties (53%).
These issues, mainly domestic, threaten Germany's global competitiveness, economic growth, and long-term prosperity, risking societal trust in the market economy and democracy. Political recognition of businesses' economic and social contributions is crucial. Germany needs a competitive "RESTART," influenced by upcoming elections in Europe and the U.S. Although the 2024 European elections brought stability to the EU Parliament, they also introduced uncertainties in some member states, impacting the transatlantic partnership and future political landscapes.
The EU and transatlantic partnership are essential for Germany's prosperity and future, especially amid geopolitical upheavals. AmCham Germany outlines economic policy requirements and industry examples to drive the necessary "RESTART" to enhance Germany’s competitiveness. Read the paper here in German and English.
